Skip to content

UX Redesign · Retail

Ecommerce Experience Redesign

A clearer storefront experience that helps customers compare products and complete purchases confidently.

  • UX ResearchnUI DesignnPrototypingnAnalytics
Challenge

Creating a clear path through a fragmented experience.

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

Aligning people, journeys, and technical decisions.

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A connected system designed for everyday work.

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

Result

Improved product discovery and reduced checkout abandonment.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management

Continue exploring

Related work

Web PlatformOperations

Project overview

Operations Management Platform

A centralized platform for clear operational visibility and simpler internal workflows.

  • WordPressnAPI IntegrationnUI/UXnAutomation
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeReduced fragmented workflows and improved team coordination.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
Corporate WebsiteTechnology

Project overview

Modern Technology Company Website

A conversion-focused corporate website built around clear information and fast performance.

  • WordPressnSEOnPerformancenUX
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeImproved discoverability, engagement, and qualified lead flow.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
Customer PortalProfessional Services

Project overview

Client Service Portal

A secure portal for managing requests, files, communication, and account information.

  • PortalnREST APInSecuritynUX
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeCreated one connected experience for customers and service teams.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
AutomationB2B Services

Project overview

Sales Workflow Automation

A connected workflow that moves qualified enquiries from intake to the right commercial team.

  • AutomationnCRM APInAnalytics
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeShortened response time and removed repetitive data entry.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
Web ApplicationEducation

Project overview

Learning Experience Platform

An accessible learning platform that makes programs, progress, and resources easy to navigate.

  • Product DesignnDevelopmentnCMS
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeImproved course discovery and learner completion.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
Customer PortalHealthcare

Project overview

Healthcare Booking Portal

A patient-friendly portal for finding specialists, scheduling visits, and managing appointments.

  • PortalnAPI IntegrationnAccessibilitynSecurity
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeReduced booking friction and improved appointment visibility.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
UX RedesignRetail

Project overview

Ecommerce Experience Redesign

A clearer storefront experience that helps customers compare products and complete purchases confidently.

  • UX ResearchnUI DesignnPrototypingnAnalytics
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeImproved product discovery and reduced checkout abandonment.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
Web ApplicationField Services

Project overview

Field Service Mobile Hub

A responsive field operations hub for schedules, job updates, documents, and on-site reporting.

  • Mobile UXnREST APInOffline WorkflowsnDashboards
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeGave field teams one reliable source for daily work.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
WordPress PlatformMedia

Project overview

Editorial Publishing System

A flexible WordPress publishing system for managing high-volume editorial content across teams.

  • WordPressnCustom BlocksnEditorial WorkflownPerformance
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeAccelerated publishing while keeping layouts consistent.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
Data DashboardLogistics

Project overview

Logistics Analytics Dashboard

A live dashboard that turns shipment, route, and delivery data into actionable operational insight.

  • Data VisualizationnAPI IntegrationnDashboardsnUX
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeMade delays and capacity risks visible earlier.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
AutomationSaaS

Project overview

Customer Onboarding Automation

An automated onboarding journey connecting forms, approvals, notifications, and account setup.

  • AutomationnCRM APInNotificationsnAnalytics
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeReduced manual coordination and shortened time to value.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management
Campaign WebsiteNonprofit

Project overview

Community Campaign Website

A fast, accessible campaign website designed to explain the mission and turn interest into action.

  • WordPressnAccessibilitynSEOnPerformance
Challenge

The existing experience depended on disconnected tools and manual handoffs, making progress difficult to see.

Approach

We aligned stakeholders around the highest-value journeys, prototyped the system, and delivered it in testable stages.

Solution

A focused, responsive system with clear roles, connected information, and a maintainable technical foundation.

OutcomeIncreased volunteer registrations and campaign engagement.
Key features
  • Role-aware workflowsnResponsive dashboardsnIntegrated notificationsnFlexible content management